Rio Tinto launches Icon Partner program for next chapter of its Argyle Pink Diamonds brand

Rio Tinto has launched the new Icon PartnerTM program, as part of its strategy for the future development of the Argyle Pink DiamondsTM brand. Following the November 2020 closure of the Argyle mine in Western Australia, Rio Tinto has retained and managed the Argyle Pink Diamonds brand and worked with its exclusive distribution network to ensure it remains the sole official depositary of Argyle Pink Diamonds to the world.

Rio Tinto has named two preeminent developers in the Argyle Pink Diamonds market – John Calleija and John Glajz – as its first Icon Partners. They will be authorized to use the Argyle Pink Diamonds brand for the rest of the polished Argyle Pink Diamonds inventory and to develop jewelry and limited edition pieces respecting their rarity, beauty and collectability. John Calleija is a designer and owner of luxury jewelery house Calleija, known for its award-winning craftsmanship, having worked with Argyle Pink Diamonds since the mine began in 1983. Renowned for producing some of the Argyle Pink Diamonds jewelery the most emblematic. treasures, he will continue to honor Argyle’s heritage by developing other unique creations and limited edition collections.

John Calleija said: “I am extremely proud to be working with Rio Tinto as an Icon Partner. Argyle’s pink diamonds have been a big part of my life’s work and I look forward to continuing to create works of art and wearable treasures for our customers around the world that are worthy of the heritage diamond status of the Mark. Singapore-based John Glajz of rare stone specialist Glajz THG has been creating bespoke Argyle Pink Diamonds jewelry and collectibles for over 25 years. He has designed tiaras, collector’s items and many exclusive models in creative collaboration with mints, manufacturers and luxury diamond jewelry houses. Her most recent collaboration brings together Muzo Emeralds and Argyle Pink Diamonds in a fusion of color and creativity.

John Glajz said, “I am delighted to be named Icon Partner and to continue a long association with the Argyle Pink Diamonds brand. The mesmerizing beauty of an Argyle pink diamond, its magnificent birthplace, status and mystique will continue to be preserved through the program to ensure the integrity of the brand of the only true source of rare pink diamonds. The Icon Partner program is part of a strategy designed to protect the provenance of Argyle’s pink diamonds. Rio Tinto is also introducing a certification service, a concierge transaction platform for Argyle certified pink diamonds, a new Beyond RareTM Tender platform for special sales events and a number of collections and strategic collaborations involving the existing inventory and the secondary market. The Argyle Pink Diamonds secondary market includes nearly forty years of rare polished pink diamonds, as well as jewelry, collectibles and heirlooms.

This market requires careful management to preserve the precious provenance of Argyle’s pink diamonds and perpetuate the legacy of careful custody that underscores its rarity. Rio Tinto Minerals Managing Director Sinead Kaufman said: “This is the start of a new chapter for Argyle Pink Diamonds, to ensure they maintain their value and investment potential as a resource. natural finish and irreplaceable and achieve the status of exceptional heritage diamonds. Press release Page 2 of 2 “Rio Tinto is proud to continue to manage the legacy of this unique product in Western Australia and I pay tribute to the unparalleled craftsmanship and deep commitment of all our customers and partners who have been , and continue to be, key players. in creating the global phenomenon that is Argyle Pink Diamonds. ”

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